
Your data is sitting there.
Just waiting to be turned into something powerful.

Want to know how to transform numbers into stories that get your brand in front of people?
On 11th November 2025, we teamed up with data whizz, Edmund Morris, for a webinar all about the power of numbers-based storytelling in the travel industry.
Because it’s not just about boring spreadsheets and charts. It’s about using data to tell stories that put your brand right out there and in the middle of the noise: connecting with customers and catching the attention of journalists.
Edmund is the Founder of Equator, a market intelligence platform that empowers tour operators and travel advisors with data-driven insights to generate insights on their trips and itineraries.
And at north9, we’ve been doing the same for our travel clients. Our travel pr team regularly secures coverage in major publications by turning our clients’ data into interesting stories that journalists can’t help but cover.
Edmund shared his extensive experience of turning internal data into a goldmine of opportunity, and our very own Amelia Selby talks through how travel businesses can cut through the PR noise with data. All hosted by our Founder, Tom Mcloughlin, who is super passionate about helping travel businesses thrive online.
So, stop blending in.
Listen to our webinar below and start using data that gets you noticed!

Watch On-Demand Below
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What Our Clients Say:
We instructed north9, around 18 months ago, and they have literally transformed our business. We went from around 1,500 organic hits per month to consistently over 20,000. The initial requirement from our side was link-building; north9 recommended that a full-site audit and additional on-site SEO would give us the best value for money. In addition to the huge increase in organic traffic, we now have a website with significantly deeper content which has enhanced confidence in our client base.
In addition to SEO/link-building, north9 now looks after our PR, email marketing, and social media strategies. We have also recently launched a second business and have already asked north9 to provide their expertise here too.
Simon Mawdsley
Director






