Our 100% Vision
264 million children don’t have access to education around the world.
30% of children at school in the UK are officially poor.
We want to help change that.


Our mission is simple.
Enable learning for more people around the world.
Inspire learning for more people locally.
Our Vision in a Nutshell
100% of our profit goes to good causes
Grow the business and give £1Million by April 2031
Create opportunities in our field for disadvantaged children
Attract additional funding for the charities we partner with
Eradicate bed poverty for children across the UK
The Challenge?
There are children all over the world who don’t have access to education, or who aren’t in a suitable environment to benefit from it.
These are children in far flung developing countries but also right on our doorstep.
Education is crucial to a child’s future opportunities and many are severely disadvantaged before they even start. An estimated 617 million children and adolescents around the world are unable to reach minimum proficiency levels in reading and mathematics – even though two thirds of them are in school.

What we're doing
Our goal is to help facilitate more access to education for those who don’t have it, and improve the experience of those that do but can’t enjoy it to its full potential.
We’re doing this by giving all the distributable profit we make to educational charities both at home and overseas. These charities are already set up and doing great work, we just want to provide more support to them so they can do more of it.
We also want to use our skills as a marketing agency to help promote those causes and attract financial support from other investors. This is a huge challenge for smaller charities even when they do fantastic work.
Finally, we want to provide training and opportunities directly to disadvantaged children in our industry so they can learn from us and gain experiences that will help them to develop amazing careers of their own.
Together, we hope these things will allow more children to move out of the cycle of poverty in a sustainable way, with education creating opportunities for them and their future generations to thrive.
Why we're doing it
The cliche line is ‘to make a difference’. But it rings true.
Various things have happened in our founder, Tom’s life which have placed more emphasis on the value of learning and education; growing our business, having kids and developing a team of fantastic people to name just a few.
As he became more aware of how valuable it really is, it brought into focus the plight of those who aren’t as fortunate to have these opportunities so readily available.
The COVID pandemic prompted some soul searching as it did for so many, and from that came the idea to use the foundations we’ve developed with the agency over the last 10 years to make a true impact helping others over the next 10.
You can read the long version of the story here.
Our Promise...
100% of the distributable profit we make from our work with clients will go to the charities we work with.
We guarantee that those funds will go directly to helping individual children rather than admin costs in running the organisations.
Honesty and transparency are core parts of our culture and we promise to live true to those values with our giving and share the details of what we are giving and where the money is going.

So, How Does It Work?
Here’s Where The Money Goes...


A Letter From Our Founder, Tom
We’re hugely motivated to use the circumstances we’ve found ourselves in to make an impact. I don’t want to settle for just ten or twenty kids. I want it to be thousands and dare to dream of millions.
We’re early in the journey, but I believe we have a scalable model which we can use to support the fantastic charities out there with the work they do and help them reach further.
We’d love your support to help make that happen.
Whether you’re a travel company looking for a marketing agency, a business looking for partnership opportunities or investors searching for good causes, we’d love to hear from you to tell you more about what we’re doing.
Together I believe we can affect the next generation and create the conditions that they deserve for them to flourish.


