News Archives | north9

Impact Report 2025-26

Today we launch our Impact Report for our work from April 2025 to March 2026, which you can download here. It’s fair to say the last 12 months have kept us on our toes! War, strife in world economies, political comings and goings, and AI encroaching on every part of life amongst the many curveballs … Read more

11 Marketing Predictions for Small Travel Brands in 2026

The marketing landscape is moving at pace, and staying on top of what works and what is ‘best practice’ nonsense is harder than ever.  2026 will be a year of staying dialled into the trends and evolution in the marketing world, whilst resisting the temptation to be too reactive as things inevitably bounce around and … Read more

Impact Report 2024-25

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Today we launch our Impact Report for our work from 2024-25, which you can download here.  This year has been the most challenging yet since we launched the 100% initiative, and so still being able to share some incredible stories from the charities we work with and the work the team has done feels even … Read more

Travel Search Trends 2025: How to Adapt Your Site

Luckily for you, we’re staying ahead of the game, ensuring next year’s travel trends don’t catch us by surprise. As we near the close of 2024, we’re sharing the scoop on 2025’s hottest travel search trends. From evolving consumer behaviour to global shifts, we’re diving into the buzzworthy search terms and themes set to take … Read more

Sustainable Travel Report: All Trends, Tourism Approaches and Destination Statistics

We’re becoming more conscious. More conscious about our actions and how these impact the world around us. It’s influencing everything we do, including how we travel. In fact, sustainable tourism is rapidly gaining momentum. Gone are the days when travel was just ticking off different destinations. Today, more and more travellers are looking for ways … Read more

The Best Travel Conferences to Attend in 2025 (35 of them!)

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Whether you are a small business owner, journalist, in-house travel marketing team, blogger, industry professional or anyone else in travel, these events give you the opportunity to learn, network and improve on all fronts whatever your position. We’ve pulled together a list of the very best travel and tourism conferences and travel trade shows in 2025 to … Read more

100% Impact for 2023

Today we launch our Impact Report for our work from 2023, which you can download here.  To say we’re proud of the work so far is an understatement. To say it hasn’t been a huge challenge even more so! But when we stop and take stock of what has been delivered so far it makes all … Read more

100% Impact – 2022

What a whirlwind! Time has flown by and it seems like a long time ago since I came down off the moor and pitched the 100% initiative to Claire. 2 years on and I’m hugely proud of what we’ve achieved so far.  £74,590 donated. 247 beds given to children who didn’t have one. 1 Kenyan rescue centre … Read more

AI Marketing Tools in the Travel Industry – Here’s How to Use Them

83% of executives have shared that AI technology is a priority in their business strategy, with plenty of businesses across a range of industries already using things like AI marketing tools to yield impressive results. For example, companies that used AI as part of their sales and marketing approach saw leads increase by more than 50%, which … Read more

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The Ultimate Travel Marketing Playbook

We partnered with WTM London to produce a simple step-by-step playbook for travel businesses to apply the same tried and tested marketing methods that have helped hundreds of our travel clients grow.