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Impact Report 2025-26 
Today we launch our Impact Report for our work from April 2025 to March 2026, which you can download here. It’s fair to say the last 12 months have kept us on our toes! War, strife in world economies, political...
News Travel Marketing
Posted By
Tom Mcloughlin
on June 1, 2026

11 Marketing Predictions for Small Travel Brands in 2026 
The marketing landscape is moving at pace, and staying on top of what works and what is ‘best practice’ nonsense is harder than ever. 2026 will be a year of staying dialled into the trends and evolution in the marketing...
AI Brand News Travel Marketing
Posted By
Tom Mcloughlin
on January 14, 2026

Introducing north9 – the new name for SEO Travel 
It’s been 15 years since I brought SEO Travel into the world. At that time I didn’t know anything about business. I had no plans to grow an agency and was still fairly green in my knowledge of the travel...
News Travel Marketing
Posted By
Tom Mcloughlin
on December 9, 2025

Impact Report 2024-25 
Today we launch our Impact Report for our work from 2024-25, which you can download here. This year has been the most challenging yet since we launched the 100% initiative, and so still being able to share some incredible stories...
News Travel Marketing
Posted By
Tom Mcloughlin
on June 17, 2025

Travel Search Trends 2025: How to Adapt Your Site 
Luckily for you, we’re staying ahead of the game, ensuring next year’s travel trends don’t catch us by surprise. As we near the close of 2024, we’re sharing the scoop on 2025’s hottest travel search trends. From evolving consumer behaviour...
News SEO
Posted By
Chloe Robinson
on December 18, 2024

Sustainable Travel Report: All Trends, Tourism Approaches and Destination Statistics 
We’re becoming more conscious. More conscious about our actions and how these impact the world around us. It’s influencing everything we do, including how we travel. In fact, sustainable tourism is rapidly gaining momentum. Gone are the days when travel...
News Travel Marketing
Posted By
Amelia Selby
on November 21, 2024

The Best Travel Conferences to Attend in 2025 (35 of them!) 
Whether you are a small business owner, journalist, in-house travel marketing team, blogger, industry professional or anyone else in travel, these events give you the opportunity to learn, network and improve on all fronts whatever your position. We’ve pulled together a list...
News Travel Marketing
Posted By
Charlotte Armitage
on September 24, 2024

100% Impact for 2023 
Today we launch our Impact Report for our work from 2023, which you can download here. To say we’re proud of the work so far is an understatement. To say it hasn’t been a huge challenge even more so! But when...
News Travel Marketing
Posted By
Tom Mcloughlin
on June 6, 2024

100% Impact – 2022 
What a whirlwind! Time has flown by and it seems like a long time ago since I came down off the moor and pitched the 100% initiative to Claire. 2 years on and I’m hugely proud of what we’ve achieved so far. ...
News Travel Marketing
Posted By
Tom Mcloughlin
on March 31, 2023

AI Marketing Tools in the Travel Industry – Here’s How to Use Them 
83% of executives have shared that AI technology is a priority in their business strategy, with plenty of businesses across a range of industries already using things like AI marketing tools to yield impressive results. For example, companies that used AI...
AI Copywriting News Travel Marketing
Posted By
Charlotte Armitage
on March 1, 2023

We’re 10 years old. An announcement… 
It’s flown by, with lots of ups and downs. Not least the pandemic that shall not be named that we currently find ourselves recovering from. Back in 2011, I had no aspirations of building an agency. I just liked the...
News Travel Marketing
Posted By
Tom Mcloughlin
on March 22, 2021

Introducing Our Live Case Study… 
SAY HELLO TO THE TRAVEL AISLE. There are a lot of people on the internet saying an awful lot of things about digital marketing, and more often than not they have no evidence behind them to support what they are saying....
News
Posted By
Tom Mcloughlin
on July 11, 2018

21 Travel Companies Getting Their Digital Marketing Right (That You Can Copy in 2025!) 
To help guide you on where that should be, we’ve pulled together a variety of travel companies who excelled in different areas of their marketing in the past few years, which you can learn from (and copy!) in 2025. Some...
News Travel Marketing
Posted By
Tom Mcloughlin
on February 11, 2018

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